Loomly vs Hootsuite vs Buffer: Which Social Media Management Tool is Best?

If you’re looking for a social media management tool, you may have come across Loomly, Hootsuite, and Buffer. These tools all offer a range of features to help users manage their social media accounts, including scheduling posts, measuring post popularity, collaboration features, reputation management, social media marketing, and monitoring features.

we’ll compare Loomly, Hootsuite, and Buffer to help you decide which tool is the best fit for your business. We’ll take a look at the features, pricing, user interface and experience, integrations, customer support, user reviews and ratings, and the pros and cons of each tool. By the end of , you’ll have a better understanding of which tool is right for you and your business.

Features

When choosing a social media management tool, it’s important to consider the features that each tool offers. In this section, we’ll take a closer look at the features of Loomly, Hootsuite, and Buffer.

Loomly

Loomly is a social media management tool that offers a range of features to help users manage their social media accounts. Some of the key features of Loomly include:

Advantages

Streamlined dashboard and content calendar
Collaboration features for team workflows
Integration with major social media platforms, including Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google My Business
Advanced analytics to track post performance
Post inspiration and content suggestions
Ad manager to create and schedule social media ads

Disadvantages

No free plan available, with pricing starting at £34/month
Limited marketing automation features compared to other tools

Hootsuite

Hootsuite is a popular social media management tool that offers a wide range of features to help users manage their social media accounts. Some of the key features of Hootsuite include:

Advantages

Integration with over 35 social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube
Advanced analytics to track post performance
Team collaboration features for workflows
Social listening and monitoring features to track brand mentions and keywords
Content curation and scheduling tools
Customizable reports and dashboards

Disadvantages

Can be overwhelming for beginners due to its extensive features
No free plan available, with pricing starting at £19/month

Buffer

Buffer is a social media management tool that offers scheduling and analytics features to help users manage their social media accounts. Some of the key features of Buffer include:

Advantages

User-friendly interface and easy scheduling tools
Integration with major social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest
Customizable scheduling options, including optimal timing and repeat scheduling
In-depth analytics to track post performance
Free plan available with limited features

Disadvantages

Limited features compared to other social media management tools
No team collaboration features available

Pricing

Pricing is a crucial factor to consider when choosing a social media management tool. In this section, we’ll take a closer look at the pricing plans of Loomly, Hootsuite, and Buffer.

Loomly

Loomly offers four pricing plans, designed to meet the needs of different types of businesses. The plans are as follows:

Base plan: £34/month
Standard plan: £83/month
Premium plan: £167/month
Enterprise plan: Custom pricing

The base plan includes basic features such as one user, up to 10 social accounts, and 100 posts per month. The higher-tier plans include more advanced features such as additional users, social accounts, and posts.

Hootsuite

Hootsuite offers four pricing plans, designed to meet the needs of different types of businesses. The plans are as follows:

Professional plan: £19/month
Team plan: £99/month
Business plan: £599/month
Enterprise plan: Custom pricing

The professional plan includes basic features such as one user, up to 10 social accounts, and unlimited scheduling. The higher-tier plans include more advanced features such as additional users, social accounts, and advanced analytics.

Buffer

Buffer offers three pricing plans, designed to meet the needs of different types of businesses. The plans are as follows:

Free plan: £0/month
Pro plan: £15/month
Premium plan: £65/month

The free plan includes basic features such as one user, up to three social accounts, and 10 scheduled posts per account. The higher-tier plans include more advanced features such as additional users, social accounts, and scheduling options. Additionally, the Pro and Premium plans offer more advanced analytics.

User Experience

User experience is an important factor to consider when choosing a social media management tool. In this section, we’ll take a closer look at the user experience of Loomly, Hootsuite, and Buffer.

Loomly

Loomly offers a streamlined user interface that is easy to use and navigate. The content calendar is well-designed and provides a clear overview of scheduled posts. Users can easily collaborate with team members and assign tasks to specific team members. Additionally, Loomly offers a range of tutorials and resources to help users get started with the platform.

Hootsuite

Hootsuite offers a comprehensive user interface that can be overwhelming for beginners. However, once users become familiar with the platform, they can take advantage of the many features and tools available. Hootsuite also offers a range of resources and tutorials to help users get started with the platform.

Buffer

Buffer offers a user-friendly interface that is easy to use and navigate. The scheduling tools are intuitive and allow users to schedule posts quickly and easily. Additionally, Buffer offers a range of resources and tutorials to help users get started with the platform.

Comparison

When it comes to user experience, both Loomly and Buffer are user-friendly and easy to navigate. Hootsuite, on the other hand, can be overwhelming for beginners due to its extensive features. However, all three platforms offer a range of tutorials and resources to help users get started with the platform.

Customer Support

When choosing a social media management tool, it’s important to consider the customer support that is available. In this section, we’ll take a closer look at the customer support offered by Loomly, Hootsuite, and Buffer.

Loomly

Loomly offers customer support through email and a knowledge base. The knowledge base provides detailed instructions and tutorials on how to use the platform. Additionally, Loomly offers a range of resources and tutorials to help users get started with the platform.

Hootsuite

Hootsuite offers customer support through email, phone, and live chat. Hootsuite also offers a range of resources and tutorials to help users get started with the platform. Additionally, Hootsuite offers a certification program for users who want to become experts in the platform.

Buffer

Buffer offers customer support through email, and a knowledge base. The knowledge base provides detailed instructions and tutorials on how to use the platform. Additionally, Buffer offers a range of resources and tutorials to help users get started with the platform.

Comparison

When it comes to customer support, Hootsuite offers the most comprehensive support, with email, phone, and live chat support available. Loomly and Buffer both offer email support, with Loomly also providing a knowledge base. However, all three platforms offer a range of resources and tutorials to help users get started with the platform.

Integrations

Integrations are an important factor to consider when choosing a social media management tool. In this section, we’ll take a closer look at the integrations offered by Loomly, Hootsuite, and Buffer.

Loomly

Loomly integrates with a range of social media platforms, including Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google My Business. Additionally, Loomly integrates with Zapier, allowing users to connect with over 2,000 third-party apps.

Hootsuite

Hootsuite integrates with over 30 social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. Additionally, Hootsuite integrates with a range of third-party apps, including Google Drive, Dropbox, and Salesforce.

Buffer

Buffer integrates with a range of social media platforms, including Facebook, Twitter, Instagram, Pinterest, and LinkedIn. Additionally, Buffer integrates with a range of third-party apps, including Zapier, IFTTT, and Pablo.

Comparison

When it comes to integrations, Hootsuite offers the most comprehensive integration options, with over 30 social media platforms and a wide range of third-party apps. Loomly and Buffer both offer integration with a range of social media platforms and third-party apps, but not as many as Hootsuite.

Pricing

Pricing is an important factor to consider when choosing a social media management tool. In this section, we’ll take a closer look at the pricing plans offered by Loomly, Hootsuite, and Buffer.

Loomly

Loomly offers four pricing plans, starting at £34 per month for the Base plan. The Standard plan is priced at £68 per month, the Advanced plan is priced at £136 per month, and the Premium plan is priced at £271 per month. Loomly also offers a 15% discount for users who choose to pay annually.

Hootsuite

Hootsuite offers four pricing plans, starting at £19 per month for the Professional plan. The Team plan is priced at £99 per month, the Business plan is priced at £599 per month, and the Enterprise plan is priced on a custom basis. Hootsuite also offers a 10% discount for users who choose to pay annually.

Buffer

Buffer offers three pricing plans, starting with the Free plan, which allows users to manage up to three social media accounts. The Pro plan is priced at £15 per month, and the Premium plan is priced at £65 per month. Buffer also offers an Agency plan, which is priced on a custom basis.

Comparison

When it comes to pricing, Buffer offers a free plan, making it an attractive option for small businesses and individuals. Loomly and Hootsuite both offer a range of pricing plans, with Hootsuite offering a more affordable entry-level plan. However, Loomly offers a more extensive range of features in its pricing plans, making it a good option for larger businesses and marketing agencies.

Choosing the right social media management tool is important for businesses looking to streamline their social media activities, improve engagement, and save time. we have compared three popular social media management tools – Loomly, Hootsuite, and Buffer – across a range of features, including scheduling, analytics, collaboration, customer support, integrations, and pricing.

Ultimately, the choice of which social media management tool to use will depend on the specific needs and goals of your business. Here are some final thoughts to help you make an informed decision:

Loomly

Loomly is a great option for businesses and marketing agencies looking for a streamlined social media management tool with a range of features. With its intuitive interface, detailed analytics, and robust collaboration tools, Loomly is a good option for businesses looking to improve their social media presence.

Hootsuite

Hootsuite is an affordable social media management tool with a range of features and integrations. With its comprehensive analytics, scheduling tools, and third-party app integrations, Hootsuite is a good option for businesses looking to improve their social media presence and streamline their social media activities.

Buffer

Buffer is a cost-effective social media management tool that is easy to use and offers a range of features. With its free plan, Buffer is a good option for small businesses and individuals looking to manage their social media activities without breaking the bank.

all three social media management tools offer a range of features and benefits. By considering the unique needs and goals of your business, you can choose the tool that is right for you.

Ready to Choose?

We hope that this comparison of Loomly, Hootsuite, and Buffer has helped you gain a better understanding of the features and benefits of each social media management tool. By considering factors such as scheduling, analytics, collaboration, customer support, integrations, and pricing, you can make an informed decision about which tool is right for your business.

If you’re interested in learning more about social media management, make sure to check out our other articles on the topic. With our expert insights and in-depth comparisons, you can stay ahead of the game and take your social media presence to the next level.

So what are you waiting for? Choose the social media management tool that is right for you and start improving your social media activities

Questions and Answers

Who is Loomly best suited for?

Loomly is best suited for businesses and marketing agencies looking for a streamlined social media management tool with a range of features.

What makes Hootsuite unique compared to Loomly and Buffer?

Hootsuite is unique due to its comprehensive analytics, scheduling tools, and third-party app integrations.

How does Buffer’s free plan compare to Loomly and Hootsuite’s pricing plans?

Buffer’s free plan is more cost-effective and is a good option for small businesses and individuals looking to manage their social media without breaking the bank.

Who is Hootsuite’s Business plan best suited for?

Hootsuite’s Business plan is best suited for medium to large-sized businesses looking to improve their social media presence and streamline their activities.

What features does Loomly offer for businesses and marketing agencies?

Loomly offers a range of features, including a streamlined interface, detailed analytics, and robust collaboration tools.

How does Buffer’s Agency plan compare to Loomly and Hootsuite’s pricing plans?

Buffer’s Agency plan is priced on a custom basis and is a good option for larger businesses and marketing agencies looking for a more extensive range of features.